Should be called Chuck Norris: Christmas Vacation.
Chuck Norris goes to Florida, wrestles an alligator, drinks some beers, and stops a terrorist army from destroying America. Based on a real Tuesday in the life of Chuck Norris.
RIP to the legend.
Should be called Chuck Norris: Christmas Vacation.
Chuck Norris goes to Florida, wrestles an alligator, drinks some beers, and stops a terrorist army from destroying America. Based on a real Tuesday in the life of Chuck Norris.
RIP to the legend.
I am very excited to announce my first book signing in Dunedin, Florida. I like doing book signings of my baseball novel in conjunction with Spring Training, running from February to March. While I have done signings in Tampa, Clearwater, and Bradenton, I have not yet done Dunedin. But dun-dun-dun, Dunedin is now on the schedule!
I will be at Skip’s Bar, 371 Main St Dunedin, FL 34698 from noon to 5pm this Sunday. Skip’s is only 0.6 miles from TD Ballpark, spring home of the Toronto Blue Jays. Dunedin gets crowded and its a fun area to be in, especially on baseball days. I hope to see everyone there!
When I set out to release Curveball at the Crossroads to the masses way back in 2013, when the book was 95% finished, I originally looked for a publisher. From 2013 to 2015, I emailed several dozen agents and publishers. I received a few rejection letters and a lot of ghosting.
After re-writing the ending and adding additional scenes to the novel in 2020, I perused publishing again. The less said about Gabriel Vaughn and Legacy Book Publishing the better. Not a good experience.
That led me to self-publishing. Following a few years of my own hustle, I learned I am referred to as an “Indie Author” and that this is a badge to be worn proudly. I am proud of my work regardless, but people say I should be proud to be an indie author, so here I am. I own all my own rights, negotiate all my own deals, and make all my own profit. Income is split between me and my distributor, be it Ingram or Amazon.
There are downsides to being an indie author. All of the marketing, hustle, and promotion is on me. Spreading the word is tough. Social media has not been a magic panacea as it is for other authors. I have less than 1,000 followers on tiktok and Instagram and less than 2,000 on twitter. I get it. My book is not in a tik-tok friendly genre. Despite booktok’s overwhelming legendary clout, it’s not for everyone. I’m there, but it’s not a gamechanger.
I’ve done what I can to get positive feedback. I’ve done morning television, newspaper write-ups, and given away dozens of free books to get reviews from people I think might influence my demographic. Those who have replied have liked the book, which is a good thing. Good reviews help me stand out.
Standing out is important when it comes to attracting other book reviewers. They look for what’s trending, what’s hot, and what’s popping. From what I have seen, they rarely take a chance on random indie books. There is a stereotype that indie equals less than. Indie authors have to have an even bigger buzz than traditional releases to be reviewer, which is even more difficult given indie book’s lack of marketing machine.
It’s unfortunately a battle indie authors rarely win and therein lies the problem. If a reviewer dismisses indie authors because the authors haven’t gone through the traditional publishing process, they are doing their readers a disservice. Plain and simple.
The other day, I read a substack column by Summer Brennan, a writer and book reviewer. I don’t know Summer at all. I’ve never read her books and until Substack recommended her article to me, I had never heard of her. Apparently she has 23,000 followers, but it was her content that got my attention, not her follower count. In the giant, massive, enormous slush pile that is online content, I took the time to read her post because it caught my interest. I didn’t gatekeep.
What Summer said bothered me a bit.
“The problem with trying to put self-published books on my reviewing radar is that I have no idea how to find the good ones in an expedient manner. This concern is not new. Doing so would take far too much time. The world of self-published books is, essentially, one enormous slush pile—perhaps the world’s largest and slushiest—and I don’t have interns who can take the time to look for those inevitable, rare gems—nor do I think it economical to do so.”
When it comes to indie novels, all reviewers have to do is check the ratings. If 25 ratings is enough, then my book makes the cut. If 50 or 250 is the minimum, then I don’t make the cut. But never fear, Bookweb.org, Indiebound.org, Indiebookspotlight, and Kirkus have websites dedicated to top indie books. Even Amazon has a Top Indie Books ranking. I found all that with a quick, two-minute DuckDuckGo search. DuckDuckGo is your friend. But if two minutes is far too much time, so be it. Some people are busy.
Imagine writing a list of the top movies of 2025 and not listing any indie movies. Imagine your list only consisted of the top five film studios – Disney, Warner Brothers, Sony, Universal, and Paramount. Imagine writing a list of the top rock bands of 2025 and not including any indie rock bands. Imagine writing a list of the top professional wrestlers in the world and your list was only wrestlers in WWE and AEW. Those reviewers would be laughed out of the building. They would have no credibility because they didn’t do their homework. I know reading a book takes more time than watching a movie, listening to a song, or watching a wrestling match, but I expect credible reviewers to do their homework.
There are a lot of indie musicians, indie movie makers, and indie wrestlers who make a good living. There are also a lot of indie authors who do as well. They are goals. I like being an indie author. If I want to release an unprofessional book, I can. If I want to release a book that can go toe-to-toe with anything on the New York Times Bestseller list, I can do that too. I can release a mixtape. I can release a double album. I can be like Lil Wayne and release a chapter every Monday for a year. As an indie author, I can do whatever I want. Gatekeepers be damned.
And as for the critics that might not like that, to paraphrase the Adam Sandler classic Big Daddy, “Indie authors only caught a bad rap because most critics are cynical assholes.”
I have written in the past that comedian, columnist, and advocate Jenn Sterger is one of my online writing influences. We were at Florida State University at the same time. I was in grad school, preparing for a life in International Affairs when she arrived on – or was thrown into – the sports culture world. When I saw she had a blog and was writing for Sports Illustrated, I was inspired to also find a place to write online. Blogging was the thing to do and I was a former Writer of the Year at the Florida State student newspaper. Writing had gotten in my blood.
Fast forward twenty years (jeez!), and Jenn and I are still writing. Her move to substack, combined with a few conversations with my other writer friends regarding a push-mailing list-based blogging platform, led me to create my own substack, which is probably how you are reading this. Outside of writing, our careers have had some other parallels, albeit in very different fields. I am not comparing my trials, tribulations, and career turmoil to hers, but I will say that career-caused mental health is understudied and under-served. We both needed help to get through some tough times and we have both found solace in the creative arts.
Pause: if you haven’t read, listened to, or watched Jenn’s story, this is a good time to do so. Seriously, she is a warrior. Duck Duck Go is your friend.
These days, after years of survival and reinvention, Jenn is in the stand-up comedy circuit. She is kicking ass, and touring America with some of the biggest names in comedy. I’ve seen her perform in Tampa a few times with names that sell out arenas. People are discovering her now because of her comedy, and that’s what she wants.
Although I have never gone through the public scrutiny she has, I completely identified with a line she wrote in her recent blog post. When discussing how she thought of herself as a high achiever who couldn’t settle down anywhere because she was labeled “difficult”, she wrote:
“Maybe the issue was that I kept trying to grow in environments that were never designed for me.”Woah.
Some people have a list of ex-girlfriends or ex-boyfriends, I have a list of ex-companies. When I did stand-up years ago my opener was “I lost my job recently. Let me rephrase that, I didn’t lose my job. I know exactly where it is. But when my boss handed me my notice, I knew I would never see it again.”
Let’s look again at Jenn’s statement:
“Maybe the issue was that I kept trying to grow in environments that were never designed for me.”I have tried to make a career of government contracting. I have tried to hop from one contract to another, developing skills and moving up in salary and status. But that’s not how government contracting works. I was trying to do something no one else does. I was trying to fit a square career in a circle hole.
The type of government contracting I did was designed for people who were already experts or proficient in their field. They are hired to come in, do a job for a certain amount of time, and then leave. It is very transactional. Only the program managers, contract writers, business development folks, and senior staff have long term positions. The rest of the employees are at the whim of the contract. If the government doesn’t renew, or ends the contract for whatever reason, employees on the contract are advised to “go to our website and find any open positions”.
Why was I always seen as expendable? I only willingly left one job out of 15. The other jobs dumped me.
Was it because I don’t have the background of the career military people who look out for their fellow retirees? Was it because I was too expensive – often the case for the internships? Was it because I lacked skills? Was it because I didn’t fit in socially, militarily, or politically in workplaces that are becoming more governed by red-hat groupthink?
Could be any one of those reasons. It could also be because “I kept trying to grow in environments that were never designed for me”.
In her blog post, Jenn wrote:
“At my best, I’m the classic high-achieving gifted kid turned star employee, the one who sees patterns others miss and solutions others don’t think to look for. I work hard, think fast, and push past limits because that’s what I was trained to do.”She writes in order to fit in, she “masked”, hiding her true self in environments where she wasn’t a good fit for the benefit of her career. That was my time in the defense contracting space. I fit in amongst old white male military retirees who think a certain way politically and watch the same news channel. I found my job interesting, did it to the best of my ability, and got a good paycheck. But I couldn’t grow in a world where promotions and advancement don’t exist. And if I am not growing, I am probably getting frustrated - on top of the social workplace frustrations.